Restaurant, Foodservice, Hospitality, Retail Owners and Operators

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Diane Chiasson, FCSI President

Energize your workforce and maximize your profits! Ask Diane Chiasson to speak at your next company event, training seminar or other function.
Find out more!

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Shop For Success!

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Our valuable resources
will help you grow your
business and increase
your profits!

Learn how to apply the
successful secrets of
visual merchandising to
your operation!

Testimonials

What Our
Clients Say...

“You have done a fantastic job for us. I believe the great merchandising work you have done for us is one of the key foundations to improve the company and differentiate who we are versus our competition.”

Rick Martens
President
Country Style Foodservices Inc.
Toronto, ON


“Our daily sales have increased 15% in the first month and it seems to still be on the rise. It is apparent we have gained many new customers.”

Barbara Lorsch, RD, LD
Director Food and
Nutrition Services
Advocate Illinois
Masonic Medical Center
Chicago, IL


“We have been extremely happy with the merchandising training program that you developed for our entire chain of hotels. I am looking forward to working with you on our on-site training program.”

Serge Simard
Executive Director, Food & Beverage
Fairmont Hotels & Resorts
Toronto, ON


“I really enjoyed your innovative “walking tour presentation” that you gave at our Annual Conference in Montreal. Your “fresh-eye approach” was quite refreshing.”

Marie Helene Sicard
Director of Marketing
Sodexho Canada
Montreal, QC


Assessment

Get our full-day or half-day assessment to increase your sales

For more than 25 years, Diane Chiasson, FCSI, President of Chiasson Consultants, has been working with North America’s leading restaurant, foodservice, hospitality and retail owners and operators to deliver truly unique dining and shopping experiences for all their customers. Diane Chiasson is recognized as the industry leader in providing innovative and creative foodservice and retail merchandising concepts.

Full-Day Assessment Program

Great visual merchandising is an essential part of your sales strategy. Innovative merchandising programs convince customers to buy more of what you have to offer. In this one-day assessment package, we will meet with your team and take a walking tour of your facility. We will look at your existing set up and make an in-depth review of your current design, layout and merchandising efforts.

During the tour we will discuss the logistics of merchandising and presentation, eye-catching displays and layouts, cross-merchandising, psychological reactions to colour and texture, point-of-sales material and signage, as well as lighting.

A well-executed food merchandising and retail program will sell your products, your concept and your brand. We will help you gain an extra edge on your competition, providing you with a step-by-step strategy showing you how to capitalize on your strengths.

Creating an attractive, customer oriented ambience does not come without suitable planning, or without a clear vision of the desired outcome. Our expertise will help you optimize your operation and increase your profits.

What you will get with a full-day assessment program

  • A full review and analysis of your design, decor, layout, and merchandising, including the appropriate recommendations and how to optimize your space.
  • Recommendations regarding retail merchandising options.
  • Assessment of your point-of-sales materials and signage.
  • Review and assessment of your lighting.
  • Assessment and recommendations for your current and future promotional plans.
  • Information on current successful marketplace trends and recommendations on how they may be applied to your particular needs.

Cost for the Full-Day Assessment is priced individually according to your needs and schedule. Please email us at chiasson@chiassonconsultants.com for a quote.

Half-Day Assessment Program

This half-day assessment is less intense and detailed than our full-day assessment and is ideal for smaller, independent operations that need advice that is practical and within their reach. The assessment involves an interactive and fully personalized meeting between your team and Diane Chiasson. Diane will offer her advice either on-site or over the telephone using the internet and photographs as a visual guide.

A half-day assessment may be all your company needs to kick-start your bottom line and move in a new and exciting direction.

Cost for the Half-Day Assessment is priced individually according to your needs and schedule. Please email us at chiasson@chiassonconsultants.com for a quote.

Take advantage of our photorealistic computer-aided program to visualize your concept

This is an added feature you can add to your full-day or a half-day assessment. This is ideal if you are planning a renovation, store improvement project, or building a brand new operation. We will create a customized floor plan and concept development with our photorealistic computers-aided program. This will give you a concrete and tangible plan, which includes all the important details you need to ensure that the end result looks just the way you envisioned. This is available alone, without an assessment program, or as part of a combined program.

To find out about booking a full-day or half-day assessment, please feel free to call us at 416-926-1338 or our toll-free line at 1-888-926-6655, or fax us at 416-921-6994 or email us at chiasson@chiassonconsultants.com with any questions, requests or suggestions.

 
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Testimonials

What Our
Clients Say...

“Your organizational skills and attention to detail contributed greatly to our financial and operational success. Your dedicated work paid off right away; sales have exceeded our expectations.”

Clifford P. Miller
Vice President of Communications
Eat’n Park
Hospitality Group
Pittsburg, PA


“I have been very happy with your talents. You always bring a new perspective to our business.”

Nick Perpick
Executive Vice-President
Prime Restaurant Group
Toronto, ON


“We were very happy with the Soup University Manual you designed for our company; it’s amazing the great ideas you provided for our sales representatives across Canada.”

Dale Clemiss
Director of Business Development
Campbell’s Foodservice
Toronto, ON


“I have been quite impressed with your knowledge of the art and science of food merchandising, and I cannot thank you enough for your employee training program.”

Timothy Dietzler, FMP
Director
Villanova University
Villanova, PA


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